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06/01/2019 -
Greg Kearns came from the agency world, starting in more traditional advertising with Hill Holliday in Boston and mostly with financial services clients. He saw shopper marketing as a growing discipline in the ad industry and was lucky enough to land with JWT Action (Geometry Global).

12/01/2019 -
Sheila Lukaszewski is one of three Women of Excellence honorees in the “Leadership” category.
Justine Greenwald

08/01/2019 -
Promotions at Kimberly-Clark, Walgreens and more.

08/12/2019 -
As part of efforts to elevate the launch of its Special Delivery diapers at key retail partner Target, Kimberly-Clark's Huggies tapped Geometry to stage two experiential events in the retailer's home market.

11/13/2019 -
The Path to Purchase Institute, in partnership with the Network of Executive Women (NEW), is proud to announce the winners of its 2019 Women of Excellence Awards.

08/22/2019 -
The dollar store chain is shining a spotlight on a new private label brand of premium baby SKUs.

05/01/2019 -
Justin Honaman was named Georgia-Pacific vice president, data, analytics and digital transformation.
Justine Greenwald

06/07/2019 -
Mosaic, a brand activation agency that delivers consumer experiences in-store, online and in the community, added marketing veteran Justine Greenwald as its executive creative director.

06/27/2019 -
Procter & Gamble has launched a second personal care brand exclusively at Walmart as it carves out a distinctive space in health and wellness.

08/06/2019 -
Packaged in boxes depicting black-and-white photographs of parents and their babies against a bold black background, Kimberly-Clark's new Huggies Special Delivery premium diapers stand out in a category full of pastels, whites and soft colors. In partnership with Target, a program incorporating the brand's unique creative spotlights the new diapers in stores, online and through unique, Minneapolis-area experiential events.

02/14/2019 -
CEO Robert Cantwell plans to retire April 5 after 35 years with the company.

02/21/2019 -
The CGT community’s preferred providers of solutions for BTB and B2C transactions, direct-to-consumer selling and other e-commerce services.

02/21/2019 -
The CGT community’s preferred providers of solutions leveraging artificial intelligence/ machine learning software and services, either as a stand-alone tool or as an enhanced component of an existing technology.

06/01/2019 -
League teams with five brands and retailers to engage fans.

01/28/2019 -
As feminine hygiene brands launch initiatives aimed at helping girls in need access period products, Walmart is jumping in to support the cause efforts.

08/23/2019 -
The Consumer Goods Sales & Marketing Summit will teach attendees the strategic direction needed to become disruptive industry forces, and highlight the new technologies that can help them get there.

05/31/2019 -
Led by global recycling firm TerraCycle, the Loop platform allows consumers to order and refill products that arrive in durable, reusable or fully recyclable packaging.

05/16/2019 -
Each year since 1994, the editors of the Path to Purchase Institute have selected three industry leaders for induction into the Hall of Fame.

12/01/2019 -
Walmart this year gave the month of September the new designation of “Best of Baby Month,” deploying a unifying signage package, heavy digital support and a first-ever car seat trade-in event.

08/28/2019 -
The industry veteran will help attendees of the 16th annual Consumer Goods Sales & Marketing Summit understand how to leverage emerging technologies to prepare for whatever is coming next.
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