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05/25/2018 -
Shopper marketing exists on the cusp between sales and marketing, which puts the discipline in the perfect spot on the organizational chart to pinpoint dysfunction that stems from silos and call it out.

10/15/2018 -
The Hershey Co. promoted Phil Stanley, its vice president of sales business development, to the role of chief sales officer.

10/16/2017 -
Hormel Foods hired Stephen Koven as vice president of digital experience to develop digital strategies and lead teams to cohesively build, align and execute digital marketing and sales plans.

06/01/2018 -
The Power of She aka “Fearless Girl” campaign from McCann New York and State Street Global Advisors was presented with the Grand Effie trophy (best in show) on May 31 at the 2018 North American Effie Awards Gala in New York.

01/17/2018 -
Hormel Foods group vice president and Jennie-O Turkey Store president Glenn Leitch was promoted to executive vice president of supply chain.

01/24/2018 -
Walgreens extended its familiar, category-based "buy 2, get 3rd free" incentive to packaged foods in December 2017, allowing Balance Rewards cardholders to mix and match "soup & canned meals" products to receive the free item.

12/05/2017 -
Southeastern Grocers' Winn-Dixie and Bi-Lo are rewarding shoppers with Star Wars collectibles as a tie in to the Dec. 15 theatrical release of Walt Disney Co.'s Star Wars: The Last Jedi.

07/17/2018 -
​​​​​​​Kroger Precision Marketing officially launched in the fall of 2017. Dedicated new KPM teams were still being formed as of late spring.

02/01/2018 -
A short list of additional vendors providing unique value to the consumer goods industry

10/15/2018 -
CGT presents a comparison chart of solution providers on the forefront of data and analytics. Plus, industry experts from provide thoughts on navigating the challenges and opportunities involved in effective, efficient data management and analytics.

04/22/2019 -
CGT presents a comparison chart of solution providers on the forefront of artificial intelligence and machine learning for the consumer goods industry.

12/14/2018 -
CGT's 16th annual coverage of the largest public consumer goods companies worldwide includes a deep-dive into recent business and IT-related activity at the 10 largest enterprises.

07/17/2018 -
Our 10th annual report spotlights more than 300 marketing professionals who are leading shopper marketing efforts at some of the most beloved CPG companies and leading retailers.
Jacque James

08/01/2019 -
Our 11th annual report showcases the brand and retail executives who are leading and advancing the shopper marketing discipline at their companies.
Who's Who in Digital Shopper Marketing

05/14/2018 -
Our sixth annual report recognizes more than 170 brand and retail executives who are making notable contributions in the area of digital shopper marketing.

12/27/2017 -
CGT's annual roundup of the largest public companies in the consumer goods industry.

02/19/2018 -
Recognizing the top IT partners in the CGT universe across 15 critical solutions categories.
Christine Nessen of Office Depot

06/01/2019 -
Our seventh annual report recognizes more than 130 brand & retail executives who are making notable contributions in digital marketing.