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07/20/2018 -
New features are designed to give packaged goods companies rapid feedback and optimization based on AI and experimentation.

11/28/2018 -
Ocean Spray, General Mills and McCormick & Co. all unveiled the implementation of an AI-based software solution designed to optimize retail promotions.

08/15/2018 -
The days of spreadsheets and 18-month planning calendars are history. Effective trade promotion strategies now demand a cross-functional, 360-degree understanding of consumer behavior. Here are 9 steps CPGs must take to get there.

02/19/2018 -
Experts from nine leading solutions providers discuss key challenges confronting consumer goods companies as they seek to transform their trade promotion practices. Plus, a comparison chart of 22 top TPM and TPO vendors.