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04/10/2019 -
Kellogg's sale of the Keebler cookie business and Constellation Brands' wine drain represent ongoing disruption in the business plans of packaged goods makers.

09/01/2017 -
Constellation Brands’ Erin Spiers knows how unpredictable retail can be and that not all stores are created equal.
Steve Sachs, chief executive officer of OneSpot

08/25/2017 -
With advances in artificial intelligence and machine learning, there’s no reason not to personalize — unless you actually want to imperil your brand's business. 

11/09/2018 -
Albertsons Cos. chains including Jewel-Osco, Safeway, and Acme drew Halloween shoppers with purchase incentives and exclusive offers this season.

10/01/2017 -
The Path to Purchase Institute announced the winners of the 2017 Design of the Times Awards competition at a special reception Sept. 27 during the Path to Purchase Expo in Chicago.

06/01/2018 -
The Power of She aka “Fearless Girl” campaign from McCann New York and State Street Global Advisors was presented with the Grand Effie trophy (best in show) on May 31 at the 2018 North American Effie Awards Gala in New York.

01/10/2018 -
Download the 2018 Path to Purchase Summit brochure here.

01/15/2018 -
More than 125 consumer product manufacturer and retail executives are represented in this year’s list of noteworthy merchandising professionals, all of whom develop in-store solutions that stand up to the challenges of today’s dynamic retail environment.

09/25/2017 -
Despite a vast array of methodologies and a wide variety of job titles, this elite group of 160-plus marketers shares the common goal of understanding what motivates shoppers so their CPG brands and retailers can deliver better solutions more efficiently.

08/01/2017 -
Our ninth annual report spotlights more than 275 marketing professionals who are leading shopper marketing efforts at some of the most beloved CPG companies and leading retailers.

06/01/2017 -
Our fifth annual report recognizes more than 150 brand and retail executives who are making notable contributions in the area of digital shopper marketing.
Tom Ward image

11/13/2018 -
Our report recognizes more than 250 brand and retail executives who are making notable contributions in the area of e-commerce.

09/14/2018 -
Despite a vast array of methodologies and a wide variety of job titles, this elite group of nearly 200 marketers shares the common goal of understanding what motivates shoppers so their CPG brands and retailers can deliver better solutions more efficiently.
Jay Evans The Marketing Arm

03/19/2019 -
Our eighth annual report recognizes more than 200 dedicated, passionate agency executives whose creative, intelligent work is not only helping brand and retailer clients achieve success but pushing the discipline of shopper marketing to new heights.

07/17/2018 -
Our 10th annual report spotlights more than 300 marketing professionals who are leading shopper marketing efforts at some of the most beloved CPG companies and leading retailers.

03/15/2018 -
Our seventh annual report recognizes more than 220 dedicated, passionate agency executives whose creative, intelligent work is not only helping brand and retailer clients achieve success but pushing the discipline of shopper marketing to new heights.

12/14/2018 -
CGT's 16th annual coverage of the largest public consumer goods companies worldwide includes a deep-dive into recent business and IT-related activity at the 10 largest enterprises.

04/02/2018 -
Here is the full list of Shop! Outstanding Merchandising Achievement (OMA) Awards competition winners, announced at GlobalShop on March 28 in Chicago.

12/27/2017 -
CGT's annual roundup of the largest public companies in the consumer goods industry.