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06/29/2018 -
The transaction boosts Conagra’s presence in its key categories: frozen foods and snacks.
Tammy Brumfield

06/01/2018 -
Experienced shopper marketing executive Tammy Brumfield was recently named AVP, shopper marketing, for the West region at Coca-Cola.

06/13/2018 -
Working Off the Same Page: Companies are inching toward aligned commercial spending across silos

07/09/2018 -
Ahold Delhaize's Giant/Martin's and Stop & Shop divisions tied in to the designation of June as "National Dairy Month" by joining Feeding America's "Great American Milk Drive."

01/14/2019 -
Walgreens is testing digital screens on cooler doors at its State Street flagship store in Chicago and will expand the pilot soon.

09/04/2018 -
Ahold Delhaize's Food Lion united more than 80 brands last month for a "Back to School Savings Bonus" campaign.​​​​​​​

06/08/2018 -
Publix is offering deals on more than a dozen brands through a "Greatness in Grilling" sale.

04/16/2018 -
Kroger ditched the instant-win game component of its annual "March to Savings" campaign this year, instead using digital coupons and a bulk-purchase incentive to capitalize on the March Madness season.

03/28/2018 -
Family Dollar is positioning itself as a place to shop for affordable Easter gifts with a "Build a Better Basket" campaign.

02/14/2018 -
Southeastern Grocers' Winn-Dixie and Bi-Lo chains are introducing hundreds of new SKUs to their coolers with a "Take a Fresh Look at Frozen" campaign.

01/30/2018 -
After pausing during the holiday season, Kroger's "Game Day Greats" campaign has returned for a second flight leading up to the National Football League's Super Bowl.

01/24/2018 -
Walgreens extended its familiar, category-based "buy 2, get 3rd free" incentive to packaged foods in December 2017, allowing Balance Rewards cardholders to mix and match "soup & canned meals" products to receive the free item.

11/16/2017 -
Kroger leveraged the observation of "National Hispanic Heritage Month" from Sept. 15 to Oct. 15 to unite two dozen brands for a digital "Sazon Remix" campaign.

11/21/2018 -
Kellogg Co. teamed with Amazon for a new holiday cause program benefitting Feeding America.

09/26/2018 -
Ahold Delhaize's Hannaford is tying in to the Food Marketing Institute Foundation's designation of September as "National Family Meals Month" with a "Family Meals" sweepstakes.

09/10/2018 -
Ahold Delhaize's Giant/Martin's, Giant Food and Stop & Shop chains spotlighted components to healthy kids' lunches for back-to-school season.

02/13/2019 -
Walmart's warehouse club chain is getting an exclusive sales window for “Caticorn” cereal before the limited-edition SKU roll out to other retailers in March.

11/27/2018 -
Several packaged food brands made their way out of Walmart's grocery aisles to secure secondary merchandising space in the retailer's entertainment department through a partnership with Take-Two Interactive Software's NBA 2K19.

07/24/2018 -
After two years of experimenting with different summer campaigns, Kroger has revived the "Red, White & Barbecue" program it introduced in 2015.

05/16/2018 -
Stuck behind cold vault doors down the frozen aisle, frozen foods are challenged with getting out in front of shoppers. Kellogg feels this pain with its Eggo waffles, which also don’t play nice in a sampling station or get much secondary display.
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