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04/18/2019 -
Equipped with a taqueria and growler station as well as new technology, 7-Eleven's new "lab store" in Dallas is not your average convenience store.

11/19/2019 -
The retailer is launching "7Voice," allowing customers to place orders through its 7Now delivery service via voice-enabled devices Google Home and Amazon Echo.

08/01/2019 -
Manufacturer: Mondelez International Lead Agency: Phoenix Creative Co. 2019 Shopper Marketing Effie Award: New Product/Service Introduction (Bronze) Looking to bring excitement back to the Oreo cookie brand, particularly among Millennial shoppers, Mondelez International went all in

02/11/2019 -
The c-store giant leveraged the National Football League's big game this month to spotlight its rapidly expanding 7Now delivery service.

04/02/2019 -
7-Eleven has teamed with National Collegiate Athletic Association sponsor BodyArmor to launch a pair of March Madness-themed augmented reality (AR) experiences within the retailer's mobile application.

08/19/2019 -
7-Eleven is kicking off football season by teaming with Keurig Dr Pepper's Dr Pepper to launch an augmented reality experience within the retailer's mobile application.

06/14/2019 -
7-Eleven recently teamed with PepsiCo/Frito-Lay's Cheetos to launch an augmented reality experience within the retailer's mobile application.

07/08/2019 -
Dollar General and Hershey Co.'s Reese's recently wrapped a sweepstakes awarding 10 grand-prize winners a year's supply of Reese's peanut butter cups each.

10/01/2019 -
More than ever, brands must continually keep up with technology to stay close to consumers.

12/19/2018 -
In a partnership with the Wildlife Conservation Society, Yowie Group is using a mobile app and website to educate kids about endangered species.

08/01/2019 -
Lena Lewis joined Ferrara earlier this year to head up consumer engagement and shopper marketing.

12/26/2018 -
While browsing Reddit in early December I spotted a drone-taken photo of our little neighborhood. I thought it was pretty cool; a detailed, high-resolution image from a perspective attainable only via flying camera.
Who's Who E-Commerce 2019

12/01/2019 -
Our report recognizes more than 175 brand and retail executives who are making notable contributions in the area of e-commerce.
Christine Nessen of Office Depot

06/01/2019 -
Our seventh annual report recognizes more than 130 brand & retail executives who are making notable contributions in digital marketing.

12/04/2019 -
The retailer is launching interactive digital kiosks from Vengo Labs that offer shoppers samples, while adding data and analytics to the sampling experience.
Jacque James

08/01/2019 -
Our 11th annual report showcases the brand and retail executives who are leading and advancing the shopper marketing discipline at their companies.

10/01/2019 -
Analytics is impacting the bottom line for brands and agencies alike.

10/01/2019 -
AI-driven tools help CPGs get a clearer picture of retail realities,

10/01/2019 -
Tools of Engagement: The best way to make ‘personal’ connections is often through technology.

08/01/2019 -
Path to Purchase IQ’s editors provide a sampling of recent activations that are helping move shoppers along their decision journeys.
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