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10/19/2017 -
National brands shouldn't forget that product quality is still the best defense against an increasingly competitive business environment.

06/13/2018 -
A Made to Order Marketplace: Choosier consumers, multiplying competitors have CGs rethinking product development

04/24/2018 -
The deal will expand P&G's geographic scale, brand portfolio and category footprint in most of the world’s top 15 OTC markets.

11/22/2017 -
Subscription-based sales models are infinitely appealing for consumers. Retailers and brands must adapt their business models to follow suit.

07/25/2017 -
The fact that an entire category like men's grooming is now battling online to build loyalty while simultaneously locking in long-term sales is a noteworthy sign of the times.

02/20/2018 -
A new study by the Interactive Advertising Bureau finds that consumers are favoring brands that are focused on direct relationships with customers and serving their evolving needs.

11/22/2017 -
A host of factors have formed a looming iceberg that threatens to sink well-established CPGs who can't adapt to sea changes in the marketplace.

05/24/2018 -
To face the pressures of the current business environment, consumer goods companies must adapt —and even force — growth opportunities through innovation and a differentiated approach.
Serving Tomorrow's Consumer

07/31/2017 -
The following is the first installment of "Serving Tomorrow's Consumer," a new blog series in which industry thought leader Michael Forhez of Oracle examines the key marketplace changes and business challenges confronting and confounding the consumer goods industry.

05/10/2018 -
The widespread belief that "digital native" brands have a key advantage over legacy companies such as Unilever and Procter & Gamble is a myth, according to Clavis Insight's Danny Silverman.

06/13/2018 -
Something to Talk About: Marketers are scrambling to 'articulate' strategies for conversational commerce

06/13/2018 -
Going Deeper with the Data: Analytics capabilities have become the lifeblood of engagement

06/13/2018 -
‘Improvement’ Is for Losers: Consumer goods companies are taking steps toward true transformational change

06/13/2018 -
Working Off the Same Page: Companies are inching toward aligned commercial spending across silos

06/13/2018 -
Taking the ‘&’ Out of Sales & Marketing: E-commerce is helping to finally bring the functions together

12/27/2017 -
CGT's annual roundup of the largest public companies in the consumer goods industry.
2018 Standout SMBs

04/12/2018 -
These 10 extremely diverse small to medium-sized businesses collectively illustrate a few important facts about the industry: consumer understanding is more critical than ever, brick-and-mortar retail is still vital, and organizational size no longer matters.

03/23/2018 -
The combined companies are positioned to accelerate the digital transformations of their respective clients.

03/27/2018 -
The Home Depot and Pinterest have joined forces in a major expansion of Shop the Look, a digital visual discovery feature that could help the retailer grow its market share in online furniture and home decor.
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