McCormick Grills Up 'Meat for Life' at Walmart
McCormick & Co. is tying in to grilling season at Walmart with a sweepstakes and purchase incentive.
In store aisles, multiple violators spotlighting brands such as Lawry's and French's, respectively, promise shoppers $3 cash back via Ibotta with purchase of three participating McCormick grilling products at the mass merchant. The violators carry a "Grill Your Best" message. Brands Grill Mates, Frank's RedHot and Stubb's also are eligible.
The "Win Meat for Life" sweeps runs May 7 to July 5 and awards $31,200 in Walmart gift cards. Entry is via Ibotta or a entry web page hosted by Pittsburg, PA-based administrator Universal Promotions. A promotional winmeatforlife.com website also supports.
Grilling season is important to Walmart and brand tie-ins are common at the retailer.