Hunt’s 'Grab This Paste' Shelf Talker

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Hunt’s 'Grab This Paste' Shelf Talker

By Joe Ricci - 03/16/2017

When I saw this aisle interrupter for Hunt’s Recipe Ready tomato paste from Conagra Brands, I immediately thought of all the times when cooking that we ended up with more than a half-can of tomato paste left over. We rarely used it before tossing it out. This signage is the perfect vehicle to introduce and designate shelf position of small new products like this. Molto bene!

— From 'Ricci at Retail,' published April 2017