How to Leverage Cross-Functional Collaboration to Drive Digital Transformation
Date: Wednesday March 20th, 2019 at 2:00 pm ET
Faced with relentless marketplace disruption, consumer goods companies are turning to digital strategies to alleviate all of their enterprise challenges. But while ideas are plentiful in the digital world, proven models for comprehensive digital transformation are still hard to find.
One critical ingredient for success is cross-functional collaboration, establishing a common vision around goals, processes, tools and culture to gain buy-in across the organization.
This exclusive webinar will share winning approaches for galvanizing the c-suite and the various business stakeholders by undertaking a three-pronged execution roadmap:
- Transforming Operations by challenging the status quo and using automation and DevOps to improve legacy processes and deliver differentiated execution models with strong commercial innovation.
- Transforming Technology by leveraging analytics and integration platforms across the value chain, fostering collaboration by centering on the customer experience, and instilling a culture of “innovation as hygiene.”
- Transforming the Business by developing digital commerce expertise and optimizing systems and processes to drive organizational success, not just operational efficiency.
Join us in this webinar to learn how leading consumer goods brands have gone beyond “great ideas” to use cross-functional collaboration as the catalyst for implementing a truly holistic digital strategy.