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Solo Stove and Blue Bottle Pilot Retail Media Initiative With Unique Twist on Consumer Data
Consumer goods companies are no strangers to sending targeted promotions via retail media networks, but Solo Stove and Blue Bottle are two companies unlocking another avenue for consumer insights. -
How Henkel Plans To Stay On Brand With Generative AI
Learn how the CPG aims to seize the potential of genAI-fueled efficiencies without much of the messiness.