Comings and Goings: October 2018

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Comings and Goings: October 2018

By Institute Staff - 09/14/2018

BRAND MARKETERS

Bayer Healthcare, Whippany, New Jersey

Patrick Lockwood-Taylor, formerly CEO of The Oneida Group, was named Bayer regional president, consumer health, North America. Prior to Oneida, he was vice president of personal health care North America and global digestive wellness at Procter & Gamble. Lockwood-Taylor reports directly to Heiko Schipper, a member of Bayer’s board of management and president of consumer health.

Perfetti Van Melle, Erlanger, Kentucky

Perfetti Van Melle vice president of marketing Sylvia Buxton was named president and CEO of the organization. She succeeds Mehmet Yuksek, who is stepping down after 21 years with the company. Before joining Perfetti Van Melle in 2012, Buxton worked as senior marketing director of Hershey’s chocolate brands in Canada, Latin America and World Travel Retail. She was also senior global brand director for Brookside and served in other various marketing roles at Hershey since 1991.

RETAILERS

7-Eleven, Dallas

7-Eleven named company veteran Jack Stout as its new senior vice president, merchandising, marketing and demand chain. Stout replaces former executive vice president and chief merchandising officer Jesus Delgado-Jenkins, who previously announced he was retiring from 7-Eleven to spend more time with his family. His various duties include the retailer’s merchandising operations, category management and new product introductions.

H-E-B, San Antonio

H-E-B named Mike Georgoff to the newly created role of chief product officer of H-E-B Digital. Georgoff is tasked with leading H-E-B’s digital product strategy, design and development as well as recruiting top talent across areas of expertise and helping drive the grocer’s continued omnichannel growth. He reports to H-E-B’s chief digital officer, Jag Bath. Georgoff previously served as the chief product officer of Austin-based digital marketing firm Main Street Hub, which was acquired by GoDaddy earlier this year. He also has held prominent roles at RetailMeNot and Redbox, helping propel each from early-stage businesses to public companies valued at more than $1 billion.

Lowe’s, Mooresville, North Carolina

David Denton is leaving his chief financial officer post at CVS Health to work in the same position at Lowe’s. Denton plans to join the hardware retailer later this year once CVS closes on its acquisition of Aetna. He succeeds Marshall Croom, who previously announced his retirement. In addition to playing an instrumental role in the Aetna acquisition, Denton was responsible for all aspects of financial planning and management at CVS. He joined CVS in 1999 and has more than 25 years of finance and operational experience. Lowe’s also hired former Walmart and Sam’s Club executive Don Frieson to tighten up its operations and logistics. In the newly created role of executive vice president, supply chain, Frieson is responsible for the hardware retailer’s distribution centers, global sourcing, transportation and delivery services. He reports directly to Lowe’s president and CEO Marvin Ellison.

Raley’s, West Sacramento, California

Raley’s named Yvette Waters to the newly created position of nutrition strategist and brand influencer. Waters drives nutrition strategy for all brands and works alongside the merchant team to bring high-quality, healthy products into stores. With a growing consumer awareness of the role food plays in health and wellness, Waters supports team member education on products and nutritional content.

Target, Minneapolis

John Bauer joined the company as senior vice president, global inventory management. He leads the teams responsible for ordering, inventory positioning, global trade and domestic transportation. He most recently served as chief logistics officer for The TJX Companies, and held prior supply chain leadership positions at Kohl’s and Starbucks.

SOLUTION PROVIDERS

Greenfly, Santa Monica, California

Community collaboration platform Greenfly named Kerri Pollard its chief revenue officer. Pollard’s addition to the executive team supports Greenfly’s growth across industries and expansion of its sales, marketing and customer success teams. Prior to Greenfly, Pollard was the chief revenue officer at shopping technology platform Honey and president at performance marketing network CJ Affiliate (formerly Commission Junction).

SRAX, Los Angeles

Shopper marketing industry veteran George Stella joined the SRAX to drive its CPG vertical, SRAXshopper. Most recently at Yieldbot, Stella’s experience includes driving digital shopper strategies and leveraging real-time consumer intent data. In addition, his shopper marketing experience over the past seven years includes sales and media positions at OwnerIQ and HookLogic.