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U by Kotex Fitness Walgreens Coupon Book Ad

U By Kotex Gets Fit at Walgreens

The Kimberly-Clark brand employed a healthy dose of digital marketing to introduce its latest product extension at the drugstore chain.

ShopRite Purdue Chicken

Perdue Helps ShopRite Hawk Healthier Chicken

Originally published by Path to Purchase Institute The No Antibiotics Ever rotisserie chicken rolled out in March to all ShopRite stores in packaging co-branded with the ShopRite Kitchen and Perdue logos.

One aspect of the marketing industry I’d be more than happy to watch become obscure is the apparently indomitable budget silos separating various pieces of the business.