Benadryl and Zyrtec Floor Cling

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Benadryl and Zyrtec Floor Cling

By Joe Ricci - 11/01/2016

This floor decal for Johnson & Johnson’s Benadryl and Zyrtec products is a wonderful, long-lasting and relatively inexpensive way to direct shoppers to the products in an aisle. What really grabs me is the superior graphics and that the two products appear to almost be three dimensional and rising from the floor. Maybe it is the angle or the cast shadows. Whatever it is, it really works for eye-catching appeal.

— From 'Ricci at Retail,' published November 2016