ARTICLES BY THIS AUTHOR
- 6/1/2019
Hall of Fame Profile: Jody Kalmbach
Jody Kalmbach, one of three 2019 inductees into the Path to Purchase Institute Hall of Fame, is helping to shape the (digital) future at Kroger. - 5/1/2019
Hall of Fame Profile: Peter McGuinness
Peter McGuinness, Chief Marketing & Commercial Officer at Chobani, is being inducted into the Path to Purchase Institute Hall of Fame. Here's why. - 3/15/2019
Hall of Fame Profile: April Carlisle
April Carlisle, VP, Shopper Marketing, at The Coca-Cola Co., is one of three 2019 selections for the Path to Purchase Institute Hall of Fame. We interviewed her in February at Coca-Cola's headquarters. - 4/16/2018
Hall of Fame Profile: Jamie Sohosky
Jamie Sohosky, VP, marketing, customer experience, Walmart U.S., is one of three 2018 selections for our Hall of Fame. We interviewed her in February at Walmart's headquarters. - 3/12/2018
Hall of Fame Profile: Matt Pierre
Matt Pierre – director of e-commerce - North America at General Mills – is one of three 2018 selections for our Hall of Fame. We interviewed him in February at General Mills' headquarters. - 2/16/2018
Hall of Fame Profile: Karen Sales
Karen Sales – vice president, digital partnerships and shopper marketing, at Albertsons Companies – is one of three 2018 selections for our Hall of Fame. We interviewed her in January at Albertsons Cos.’ headquarters. - 12/21/2017
P2PI Announces 2018 Hall of Fame Class
- 9/28/2017
Welcome to the New ShopperMarketingMag.com
Redesigned website provides more of the industry’s best news, analysis and insights in a cleaner page layout, improved navigation and enhanced search functionality. - 5/1/2017
Hall of Fame Profile: Cheryl Williams
<p>Cheryl Williams, chief information officer, Wakefern Food Corp., was inducted into the Path to Purchase Institute/Shopper Marketing Hall of Fame for 2017.</p> - 4/1/2017
Hall of Fame Profile: Herb Smith
<p>Herb Smith, vice president, off-premise customer development & category management, E. & J. Gallo Winery, was inducted into the Path to Purchase Institute/Shopper Marketing Hall of Fame for 2017.</p>