Redefining Success: Benchmarking Technology Investments in Consumer Goods Sales and Marketing
Consumer Brands Association Taps Clorox CEO Linda Rendle as Chair of Board
Touchdown! Former NFL Star and CPG CEO Justin Forsett Shares Video on What to Expect at The Summit
2023 CGT CIO of the Year Award: Susannah Greenberg
Oct. 4-6 in Austin, Texas: The Sales & Marketing Summit will gather the consumer goods community for three days of learning, sharing, and networking with innovative leaders and peers. We’re bringing everyone together so that you can learn how to redefine success and leverage the new metrics of innovation!
In the 11th annual Retail and Consumer Goods Analytics Study, we found both retailers and manufacturers maintaining a steady eye to the future as each recognizes the high-growth potential of successfully leveraging analytics across an organization. We’ve once again benchmarked the two industries’ analytic maturity and spotlighted where the biggest investments are being made.
Learn how Mars is getting ahead of the next disruption through the use of digital twins, and tuck away this tip sheet to improve your own supply chain resiliency.
Even with the pandemic squarely in the rearview mirror, supply chain operations remain somewhat volatile in the CPG industry, thanks to inflation, fluctuating consumer demand, labor shortages, geopolitical issues, continued logistics woes, and extreme weather. Learn what to expect in this deep dive into supply chain technology trends.